Interview with Juan (John) Zaragoza, owner of Birrieria Zaragoza

Gilberto Villaseñor II, Chief Visionary Officer of V&V Supremo, talks with Beto Huerta, President of Salsa Street, Inc., about trying to stand out from the crowd by having unique, evolving menu offerings; consistent and high-quality products; and listening to customer feedback.

In Part 2, join us for an engaging interview with industry experts Juan Zarragoza and Gilberto Villaseñor II as they delve into the nuances of food quality, the vibrant restaurant culture, and fostering a positive employee environment. From bold culinary choices like birria-making to allowing the tantalizing flavors of their cuisine to shine, this conversation is a must-watch for food enthusiasts and industry professionals alike. Gain insights into the art of creating exceptional dining experiences and the commitment to excellence…

In this episode of Inspira, meet Juan Serrato, President of Carolina Food Service, as he shares his journey of bridging cultures, industries and communities. Raised between the U.S. and Mexico, Juan brings cultural insight and business leadership to everything he does. His cross-industry path—from animal feed to restaurants to foodservice distribution—led him to helm Carolina Food Service in 2016, where he proudly supports Latino restaurants with tailored, culturally informed solutions. A former mayor of Degollado, Jalisco, Juan is also a dedicated…