SEASON 2: INTERVIEW WITH JUAN ZARAGOZA OF BIRRIERIA ZARAGOZA (PART 6)
The concluding part of this episode with Juan Zaragoza and Gilberto Villaseñor II, is here. They chat about exceptional customer experiences, quality of food and even his son Jonathan’s culinary excellence, and their family’s role in their thriving food business. Tune in for these last rich insights into their gastronomic legacy!
Check out Season 2 – Interview with Juan Zaragoza of Birrieria Zaragoza:
Check out the previous episode from Season 1 here.
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Interview with Juan (John) Zaragoza, owner of Birrieria Zaragoza
Gilberto Villaseñor II, Chief Visionary Officer of V&V Supremo, talks with Juan (John) Zaragoza, owner of Birrieria Zaragoza, about leaving the corporate workforce to pursue his passion for birria from his hometown La Barca, Jalisco, Mexico, and start his own restaurant. Now in 2021 he is celebrating 14 years of business. Mr. Zaragoza also talks about his persevering efforts during COVID-19.

Interview with Alfredo Duarte, owner of Taxco Produce
Gilberto Villaseñor II, Chief Visionary Officer of V&V Supremo, talks with Mr. Alfredo Duarte, Owner of Taxco Produce, about starting small, along with his partner Jessie. They initially used an old truck, reinvested the profits back into the business and always tried to move forward.Mr. Duarte also talks about the business advantages of being located in the state of Texas compared to other states during COVID-19.

Interview with Jose Jimenez, owner of Carnicerias Jimenez
Gilberto Villaseñor II, Chief Visionary Officer of V&V Supremo, talks with Jose Jimenez, owner of Carnicerias Jimenez, about his early experiences in the supermarket business and the state of diversity then. Mr. Jimenez also talks about how the neighborhoods around his business have changed and how he caters to that change.
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